Telexplainer

By: John Shepler

The Internet has become so ubiquitous that we take it for granted. It’s a utility, like gas, water and electricity. It’s always there quietly and efficiently running in the background… until it isn’t.

The Danger of Single Point Failure
Any time we’re dependent on one key element, we’re subject to what is called “single point failure.” Your entire business could be running like a well oiled machine, with orders being fulfilled and customers pouring in. It’s high efficiency and high profits. Then, the connection goes down and stays down. Computers do nothing. Point of sale terminals are frozen. Business grinds to a halt.

Somewhere, somehow the Internet has stopped cold. But it’s designed not to do that, right? Indeed it is. The technology behind the Internet was designed by the military to keep functioning during a nuclear attack when whole areas were vaporized. No one cable or router can stop the data flow. It simply re-routes to paths that are still functional. Well, except for that last connection. You, know. The one that hooks your business to your Internet service provider. How many lines is that? That’s right… ONE. What happens when that gets cut? Right again. Service to and from the Internet stops cold.

The Value of Redundancy
Redundancy is what protects you from single point failure. For things that are so critical you can can’t do business without them, you need a backup. When you have a primary connection and a backup you have redundancy

A simple example of redundant connections is found with many home based businesses. As a solopreneur, you probably can’t justify having a second fiber optic or cable service just in case one goes down. But you likely do have redundancy. Your desktop computer is connected through the router and modem to the ISP. Rarely do you lose service, but it does happen. What then? No need to call up and order another service, you already have one on your phone. Simply use the personal hotspot feature with your phone to supply cellular broadband to your computer and you’re back in business.

There are a couple of fine points here. First, you wan’t to get back to your primary service as quickly and you can or you may get overage charges on your cell phone bill. You typically get only so may GBs per month before they start tacking on extra fees. Second, is your primary Internet service a Fixed Wireless Access from the same provider as your phone service. That might be a great money saver but likely not a redundant connection. If the tower you are accessing is off the air, your phone goes dead and your FWA goes dead at the same time. What’s left to do? Pack up the laptop and head for a hotspot. Hopefully that coffee shop has a different ISP and is still Internet ready. Best to check before you settle in and order.

Robust Business Redundancy
Most businesses don’t have the option to flee the office or store and head out for a break to get reconnected at the nearest hotspot. It makes a lot more sense to have redundant service connections with enough speed to keep running no matter what. Also in most offices it isn’t practical to have everyone pair their PC with their smartphone, although that can work for a short period in some cases. It’s better to have a second redundant service available for the network you already use.

What are some things to think about when setting up this redundant connection? Ideally, you want at least automatic failover. That means when one line goes down, the other picks up the load automatically. This is similar to the way a battery backup power supply works. When the line drops, the battery powers an inverter and the computer doesn’t even blink.

Even better than automatic failover is having a dual or multi-port router that can automatically share the load or pick and choose what route to send each packet for best performance. That’s SDN (Software Defined Networking) or SD-WAN (Software Defined Wide Area Network). The beauty of this approach is that instead of one line sitting idle until it is needed, you can make use of all the available bandwidth all the time. Only when one connection goes down does the total bandwidth available get reduced for the duration of the outage.

A good SDN supplier will ensure that you have truly redundant services, but here are a few guidelines if you are going to set this up yourself. First, don’t just have a pair of lines going from your location to your iSP using the same route. Chances are they run in the same bundle. If a backhoe cuts the bundle, you lose all your connectivity at once. Instead, use diverse pathways so that no one disaster can take out all your lines.

You may also want to have different providers for each service. They can be fiber, cable, wireline, fixed wireless, or satellite. At least use two different providers and you may want to consider two different technologies that are unlikely to be affected by a particular outage… be that wire cut, storm, or power loss. It’s valuable to have battery, generator, or solar power backup for your own equipment as well as redundant Internet.

Have you experienced Internet outages or concerned that a sudden loss of service could damage your business? If so, speak with a technology expert and see what redundant Internet options are available for your situation.

Are you getting a bit overwhelmed with a myriad of business applications that kinda, sorta work together but just don’t seem to give you the seamless communications that you really wish you had? Perhaps something new could help. It’s called CPaaS or Communications Platform as a Service.

What is CPaaS and Why Should I Want It?
CPaaS doesn’t replace what you have now. It extends your capabilities without having to rip out your current systems or buy new expensive hardware. CPaaS is focused on communications. It a suite of tools that plug into your existing systems to add capabilities you don’t have now or find awkward to use. Best of all, you don’t need extensive technical support to make CPaaS work. These are developer friendly APIs hosted in the cloud and available as needed.

What Can CPaaS Do?
Which API’s you elect to use may depend on the industry you are in. For instance, in healthcare you may want the ability to have video consultations for Telehealth, send appointment reminders and have secure HIPAA-compliant messaging. Financial businesses may desire 2FA authentication for secure login and chatbots to handle FAQs. Other businesses may want interactive telephone response, email updates, SMS alerts, virtual meetings and contact analytics.

Note that all of these applications are related to enchanting communications with customers, clients, supplies or team members. They are designed to fit into what you are using now without a lot of muss and fuss. You can customize your workflows and automate interactions without having to purchase, install and train on whole new systems.

The Cloud Makes It Painless
The mere thought of having to take the time and effort to dig into the systems you use every day or hire the expertise needed to do this is cringeworthy. It’s way more complexity than most companies want to deal with. Plus, once you start creating ad-hoc custom solutions, you are stuck with ongoing maintenance and upgrades and tracking who has what throughout the company.

The cloud aspect of CPaaS greatly simplifies things. All the hardware and software that makes the internals of these application interfaces function is handled by the CPaaS vendor. You are just dealing with inserting the APIs and easily customizing the user features as you desire. There are low code and no code solutions including pre-built templates to make it easy on your tech team.

What’s the Cost of CPaaS?
As a service, CPaaS is available on a pay-as-you-go basis. You decide what apps you want to deploy and to what extent. You only pay for what you use. As business conditions change, you can increase or decrease your usage as needed. There is no need for an upfront capital outlay in hardware or software.

Does Communications Platform as a Service sound like it might be something that would make your business more productive? If so, you are invited to talk with a technical expert and see what CPaaS offerings make the most sense for your situation.

By: John Shepler

The migration of everything to the cloud has coined a new phrase: “as a service”. This implies the business model of pay-as-you-go rather than owning vast capital equipment and software resources and the support staffs that go with them. You still need in-house support for your staff and to liaise with your cloud service provider, but you no longer have to be involved in all the nuts-and-bolts that make the system work.

In addition to the backroom business software humming along in the background, the cloud now offers to take on your electronic communications with the idea of offering a more features for less cost that you’d likely have if you tried to run everything in-house. The name of this new opportunity? Why, Communications as a Service, of course.

Two Flavors of Communications as a Service
If you think of communications as “the telephone”, you are partially right. The landline phone has been the mainstay of business for over a century. It has been joined by the FAX machine to send documents over those same phone lines and the mobile phone that frees us from the wires. The marriage between phones and computers has expanded options to include instant messaging, audio, video and web conferencing, texting, file sharing, call routing and recording, call analytics and integration with business applications like CRM and project management software.

Communications as a Service or CaaS splits off into Unified Communications as a Service or UCaaS and Contact Center as a Service or CCaaS. What’s the difference? UCaaS is intended for use within the company for team collaboration CCaaS is for communicating with customers. You can think of UCaaS as replacing the old PBX business phone system and CCaaS as a technical upgrade to the old call center phone system.

How Unified Communications as a Service Works
With UCaaS the PBX in the closet down the hall or the key telephone set on your desk is gone. If you have a desk phone it connects to your LAN using VoIP rather than its own proprietary phone network. Your new phone system is in the cloud. Since much of your business software is also in the cloud, that makes it easy to integrate traditional phone applications and traditional business software applications.

Phone, or shall we say voice, features including call recording, call forwarding, call routing, teleconferencing, Inclusion of smartphones into the company phone system, and inclusion of work-from-home employees into the company phone system.

But that’s just the start of what can be done. The unification of voice, video and devices means that you are interconnected wherever you are and whatever device you are working from. You don’t have to be near your desk to make or receive calls and you can share documents or collaborate on applications as well as have conversations.

Expanding into Contact Center as a Service
UCaaS is great for interconnecting everyone within a company. Wouldn’t it be great if you could also include customers? That’s been the function of the call center, now renamed contact center. CCaaS supports incoming customer service and outgoing customer marketing.

You still get as many phone sets as you need, but they’re on the network connected to the cloud and not a room full of equipment down the hall. Instead of buying and maintaining all that equipment, you subscribe to the CCaaS system. You’ll get automated outbound dialing, interactive voice response for customer self-service, automatic contact distribution, analytics and other features that have traditionally been part of call center operations.

In addition, CCaaS is omnichannel in that is can communicate with your customers through voice, SMS, video, web sites and social media. Chatbots and virtual agents can handle routine inquiries so that your employees can concentrate on the more difficult issues.

Benefits of Service in the Cloud
With cloud communications as a service, you no longer have to budget large capital outlays for massive amounts of equipment only to have to replace that same equipment years down the road. You are not bothered with having to install constant fixes and upgrades or scheduling time for a vendor to come and service your system. It’s all being done invisibly within the cloud operation. You get the latest features all kept up to date and with enough hardware to run everything. You simply subscribe for as much service as you need when you need it. As your business grows, your cloud service can expand as needed.

You have a choice in how you connect to the cloud. Some companies, especially smaller ones, simply use an Internet service with Direct Internet Access or SD WAN as the most reliable options. For even better performance and reliability a private line direct cloud connection makes the cloud seem part of your facility… as it should.

Are you ready to move up from an antiquated phone system to UCaaS or CCaaS? Talk with a technology expert and find out the features and prices of a system just right for your organization.

By: John Shepler

Running a company network can be a big operation. Perhaps too big. You need lots of capital expenditures for switches, routers and software. Then you need staff to plug everything together, deal with system failures and constantly keep on top of updates, security patches and incoming threats. But, hey, isn’t that just the price in being in business today? There really isn’t any way to avoid all this cost and hassle and still operate, is there? Or IS there?

Network as a Service
Actually there is a new trend in network management that might work to your advantage. Instead of doing it all yourself, how about buying the network functions and capacity you need as a service?

You’re familiar with the migration of everything data center to the cloud. Now, the network is moving there too. All that stuff you would otherwise buy and manage, including switches, routers, and security appliances, can be had on a pay-as-you-go basis. What’s more, you can easily scale up and down as your business needs change. No more buying equipment like crazy to meet a demand and then trying to offload it as surplus when the need evaporates.

NaaS takes care of acquiring the physical devices needed to make the network function, but also handles ongoing support. It has the smarts to optimize the network for optimum performance and keep everything up to date. In addition, NaaS can support automatically onboarding new users and supporting new locations without a lot of muss and fuss at your end.

What Does AI Have to Do With It?
Artificial Intelligence is the latest buzzword in business productivity with great promise for future profitability. Actually, AI is here already and has been quietly integrated in all sorts of technology behind the scenes. AI is important to Network as a Service in that the network is being virtualized, adding all sorts of complication. But AI can run this, optimizing the network and responding to changes as they arise. As businesses need to integrate multi-clouds and multiple locations, the workload on IT staff can go through the roof. Letting AI handle all this complexity on a real-time basis can give you much more capability without soaring expenses.

But Will It Help YOU?
Could Network as a Service be advantageous for your company? Maybe, maybe not. The way to make a decision is to find out the costs and capabilities of NaaS options suitable for your size business. Get a complementary quote now and see if you can get more for your network dollar.

By: John Shepler

Nobody likes change when it is forced upon them. But change we must as technology relentlessly advances. On its way out are innovations from the gilded age. The incandescent light bulb? Gone. The telegraph? Long gone. The telephone line? You guessed it. It’s going fast.

POTS is Kaput!
Alexander Graham Bell’s fantastic invention, the telephone, is going stronger than ever. But, it has morphed into technologies that weren’t dreamt of by Bell or Watson. What’s on the way out is the century-old connection system of twisted pair copper wires and the instruments that connect to them.

Plain Old Telephone Service or POTS is the current jargon for standard telephone lines consisting of two small diameter copper wires connected to a telephone company office that provides the power, switching and signaling needed to allow any phone to talk to any other phone around the world.

Why Ditch It?
There are two answers. Cell phones and Computer Networks. Neither have any use for POTS interfaces. Residential users have long embraced their smartphones to the exclusion of most everything else. Fewer and fewer are willing to pay the phone company ever increasing fees just to have an old-timey desk or wall phone available just in case the cell tower goes out.

Businesses have been on a similar trajectory. Mobile phones have become important business tools, but the desk phone still has a lot of value. The only difference is that the desk phone often connects to the computer LAN rather than its own unique network. This enables a lot more calling features, including a mash-up of desk sets, smartphones, laptops, PCs and tablets.

With this every increasing switch away from POTS, the phone companies find themselves with huge stockpiles of lines and switching equipment but less and less revenue to support them. That’s why the petitioned the FCC to let them decommission their copper resources and convert the central offices to data centers in high demand by AI and other computing needs.

Why Copper Retirement is Actually a Problem
Not everybody is on-board with chucking a perfectly good technology that is serving them reliably. Lots of businesses still have multiple POTS lines with in-house switching. Larger systems use a digital connection called PRI that multiplexes 23 POTS lines into a par of… you guessed it…twisted pair copper wires. Yes, as POTS goes away so does PRI and its cousin, T1 lines, that use the same wiring.

Another problem is FAX. Traditional FAX machines were designed for POTS and don’t like packet switched networks such as the Internet. Other systems specific to elevator phones, fire and burglar alarms, credit card verification, gate access, and emergency call boxes also were designed for POTS and only POTS. You don’t just plug these into your LAN and call it a day. So, what to do?

POTS Replacement Options
While POTS, PRI, T1, DSL and other copper line connections are rapidly fading into the sunset and not likely to return, there are replacement solutions available. Some popular ones are based on LTE cellular with dual SIM cards, battery backup, and failover Internet access. Also important is that a POTS replacement box provides the same signaling and RJ-11 connector that you’d get from a telephone line wall jack.

On a larger scale, SIP trunking is a replacement for carrying multiple phone lines used in offices and call centers. It can be provisioned over the Internet or, better yet, through a direct connection to a cloud phone service provider that interconnects with the Public Switched Telephone Network.

Have you been notified that your POTS service is being discontinued or greatly increasing in cost? It’s time to consider moving on with a new network based system or a POTS replacement appliance that simply drops in place of your old phone line. Get expert technical advice and pricing on POTS replacement solutions now.