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HTTP/2 200 date: Tue, 30 Dec 2025 12:09:51 GMT content-type: text/html; charset=UTF-8 content-encoding: gzip vary: Accept-Encoding vary: Accept-Encoding last-modified: Tue, 30 Dec 2025 11:34:39 GMT strict-transport-security: max-age=15768000 x-cached: HIT x-proxy-cache: HIT via: 1.1 google set-cookie: GCLB=CLPd-My4sPnfxwEQAw; path=/; HttpOnly; expires=Tue, 30-Dec-2025 13:09:51 GMT cf-cache-status: DYNAMIC server: cloudflare cf-ray: 9b616e3f8c72c537-BLR OptinMonster - Most Powerful Lead Generation Software for Marketers

Join 1,213,437+ using OptinMonster to get more subscribers and customers.

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Grow Your List

Turn More Visitors Into Leads and Sales

Stop losing visitors! Instantly grow your email list, get more leads and increase sales with the #1 most powerful conversion optimization toolkit in the world.
Get up to twice the results in half the time – all at prices you’ll love.

Lightbox
Popups

Floating
Bars

Gamified
Wheels

Countdown
Timers

Page Level
Targeting

Exit Intent
Detection

Geolocation
Targeting

700+
Templates

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Trusted by the Best Marketers at Successful Companies

Find your place in the winner’s circle of over 1 million smart marketers
generating millions of leads every month with OptinMonster.

6,217,757,939

Monthly visitor sessions optimized to capture leads. We scale with the best.

How Does OptinMonster Work?

OptinMonster generates more subscribers, leads and sales from the traffic you already have. And it doesn’t matter if you need WordPress popups, Shopify popups, or popups for your single page app… OptinMonster works on ANY type of website.

Step 1: Create a Visually Stunning Offer

Choose a pre-built template designed for maximum conversions, or start from scratch with a blank canvas.
Customize all the details with our easy to use drag-and-drop builder – no code needed.

Step 2: Target and Personalize Your Offers
with Behavior Automation

Our powerful targeting and segmentation engine lets you
show your perfect offer to the right people at the exact right time
to skyrocket your website conversions.

Step 3: Test and Adjust in Real Time

Get all the stats you need to improve your lead generation strategy,
then easily split test all your ideas to keep increasing conversions.

Minimal Setup, Impressive Results

OptinMonster is the #1 most powerful conversion optimization toolkit in the world.
Here’s why Smart Marketers and Business owners love OptinMonster, and you will too!

Beautiful Lead Capture Forms

Our templates are proven to convert. Choose from 700+ pre-made templates and customize them to your liking.

Multiple Form Types

Popups. Floating bars. Fullscreen overlays. Slide-ins. Powerful conversion tools are at your fingertips.

A/B Testing Made Easy

Eliminate the guess work. Test different headlines, content and layouts to see what converts the best.

Exit Intent® Technology

Personalize your campaigns based on your visitor’s behavior to maximize conversions and sales.

Page Level Targeting

Hyper segment your leads by using our enterprise-grade page level targeting and segmentation rules.

Advanced Traffic Redirection

Send traffic to important pages on your site. Add a button, customize the action and track engagement.

Analytics and Insights

Get the stats that matter. Compare split tests and learn which pages convert the best to level up your game.

OnSite Retargeting® and Personalization

New visitor? Returning visitor? Customer? Show perfect offers to any audience with OnSite Retargeting®.

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The OptinMonster Story

Did you know that over 70% of visitors who abandon your website will never return? And most websites capture less than 1 email for every 200 visitors. That’s a lot of time, money and effort going to waste.

Like you, we were searching for a better way to capture email addresses and increase website conversions, but we struggled because the tools weren’t easy to use and were far too expensive.

So we started with a simple goal: to build a powerful technology to capture leads and maximize conversions on our own website.

After a lot of requests from users and other industry experts, we decided to package the product as OptinMonster, a powerful lead generation solution without the high costs.

Since our launch in 2013, we’ve been boosting conversions for thousands of websites, from small independent businesses to Fortune 500 companies. Over a billion people see a website with OptinMonster on it every month. Our customers are seeing huge increases in their subscriber growth and overall sales.

We’re so confident in our product that we even offer a 100% No-Risk 14-Day Money Back Guarantee. If you don’t see results over the next 14 days, then we’ll happily refund 100% of your money.

The thousands of smart marketers and businesses who have chosen
OptinMonster can’t be wrong. What are you waiting for?

Stop wasting your time, money and effort and start turning your existing website traffic into more subscribers, leads and sales today!

Get OptinMonster Now

Don’t let another lead or revenue opportunity slip by!

Frequently Asked Questions and Resources

Do you have a question about OptinMonster? See the list below for our most frequently asked questions. If your question is not listed here, then please contact us.

Who should use OptinMonster?

OptinMonster is the most powerful lead generation software for marketing agencies, bloggers, eCommerce websites, and all small businesses. If you want to grow your email list, improve your website conversions, and reduce cart abandonment, then you need OptinMonster.

What’s required to use OptinMonster?

OptinMonster can be installed on nearly every website platform on the internet, and we integrate with every major email marketing service. The only requirement is that you must have a website where you can add custom JavaScript in the body of your website’s pages.

Is OptinMonster a WordPress Popup Plugin?

OptinMonster works on ANY type of website, including WordPress. We do have a popup plugin for WordPress that extends the functionality of OptinMonster just for our WordPress users. It lets you do things like show popups to logged in users; automatically place inline campaigns after the content or whereever you’d like with our Block; target categories, tags, and custom post types; and integrate deeply with other WordPress plugins like WPForms, WooCommerce, Easy Digital Downloads, MemberPress, Uncanny Automator and any WordPress plugin that uses a shortcode to display its content. It does so much more – see for yourself by downloading it for free at wordpress.org. When you need a Popup Maker, OptinMonster is the most popular, and most trusted lead generation tool for WordPress.

Is OptinMonster a Shopify Popup App?

OptinMonster works on ANY type of website, including Shopify. We do have an app for Shopify that extends the functionality of OptinMonster just for our Shopify users. It lets you do things like show Shopify popups on individual product or collection pages; target users by the total or subtotal in their cart (useful for encouraging visitors to add just a little more to qualify for free shipping); show popups based on the # of items in the cart or even if they have specific products in the cart (great for showing upsells and cross-sells). It does so much more – check it out in the Shopify app store by searching for OptinMonster.

Will OptinMonster slow down my website?

Absolutely not! OptinMonster is carefully built with performance in mind. Our embed code loads in a non-blocking, asynchronous way, ensuring that your website load time has no negative impact as a result of converting more visitors into subscribers and customers with OptinMonster.

Do I need to have coding skills to use OptinMonster?

Absolutely not. You can create and customize beautiful lead capture forms from our large template library without any coding knowledge. We made it extremely user friendly, so you can build and A/B test high-converting lead-capture forms without hiring a developer.

Can I use OptinMonster on client sites?

Yes, you can most definitely use OptinMonster on your client websites. You can signup for our Growth Plan to get additional features such as Account Management, Sub-Accounts, Custom Branding, and everything you need to deliver a top-notch experience for your clients.

Need Help Converting and Monetizing Your Website Traffic?

Discover the OptinMonster blog to grow your business faster with practical conversion optimization tips and tricks.

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5 Best Affiliate Link Cloaking Plugins for WordPress (+ 3 Tips to Boost Sales)

OptinMonster vs. Mailchimp: Which Is Better for Lead Generation?

Start Making More Money Today with OptinMonster

Start Getting More
Leads & Sales Today
with OptinMonster!

Popups work, and you can get started for a few bucks a month. What are you waiting for?

Create and launch smart capture forms
today in minutes. What are you waiting for?

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In only 7 months, we added more than 95,654 names to our email list using OptinMonster’s Exit Intent™ technology. We strongly recommend it!

Michael Stelzner

Founder Social Media Examiner

View Case Study

I hate popups, so I was hesitant to try one on my site. But the results from OptinMonster exit-intent popup speak for themselves. I doubled my subscription rate immediately without annoying my users. I haven’t had a single complaint. My only regret is that I didn’t start using OptinMonster sooner. I can only imagine how many subscribers I could have added to my email list! If you have a blog, then I highly recommend you start using OptinMonster. I’ve researched them all, and it’s the best in market.

Michael Hyatt

New York Times Bestselling Author Platform: Get Noticed in a Noisy World

Exit-intent popups have doubled my email opt-in rate. When done right, you can see an instant 12% lift on driving sales. I highly recommend that you use OptinMonster for growing your email list and sales.