Packloop
A packaging partner made to keep you moving.Summary
Sector
Retail
Services
Brand Identity
Brand Positioning
Brand Strategy
Logo Design
Packaging Design
Website Design
Background
After decades in the world of cardboard displays and print packaging, two industry veterans came together with a clear vision: to create a one-stop packaging destination for eCommerce brands. From custom mailers and tissue paper to branded tape and counter-top displays, if it wraps, seals or ships a product, Packloop can deliver it.
A standout feature is Packloop’s proprietary 3D rendering tool, built directly into the website. It allows customers to visualise their packaging in real time before placing an order, making the experience simple, confident, and intuitive.
A standout feature is Packloop’s proprietary 3D rendering tool, built directly into the website. It allows customers to visualise their packaging in real time before placing an order, making the experience simple, confident, and intuitive.
Challenge
Packloop had a unique offering and a powerful online tool. The challenge was to bring it all together under a brand that clearly communicated their promise of “what you see is what you get,” while reinforcing their strategic pillars: responsive service, reliability, and industry expertise.



Solution
We created a brand that mirrors what Packloop delivers—clarity, agility, and momentum. The identity is dynamic and eye-catching, designed to stand out in digital spaces and make it instantly clear that Packloop is the go-to destination for custom packaging.
From the logo to the website interface, every element was crafted to reflect simplicity, speed, and confidence—making the customer experience feel seamless and intuitive.
Results
“This is our second major branding project with DSR Branding in two years. After the success we had with Cutting Edge, engaging the team to help with the launch of packloop was a no-brainer. We couldn’t be happier with the result.”
Matt Elliott
Managing Director
The world loves an Underdog story, so do we.
Let’s work together and create our own.