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Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
Cohort 7 Starts On 15th Feb 2026
Live & Hybrid
India’s #1 D2C Program with NPS of 88
Excellent 4.8/5
Accelerated 250+ brands to RS1000cr Combined Annual Revenue
from Top 1% D2C
Founders
Accelerated 250+ brands to RS1000cr
Combined Annual Revenue
India’s #1 D2C Program with NPS of 88
Excellent 4.8/5
12 weeks of Program
Live and Hybrid
Cohort 7 Starts On 15th Feb 2026
Shark Tank
Brands on D2CX
Aayushi Agarwal Aoba
“After five years of building Erotissch, I thought I had a clear roadmap for scaling. But the D2CX program opened up new ways of thinking about growth — from sharper market insights to smarter financial planning. It felt like hitting refresh on my founder’s mindset.”
Aashish Jawa Personal Touch Skincare
“D2CX pushed me to go beyond surface-level tactics and truly understand my metrics, my consumer journey, and my distribution strategy. It helped me think more strategically about scaling and brand building — something I didn’t realize I was missing.”
Nishma Singhal Zoivane Pets
“The biggest highlight of D2CX for me wasn’t just pitching to investors — it was meeting other founders who were doing incredible things. From brilliant websites to seamless backend operations, every conversation opened my eyes to new ways of growing my own brand.”
Experience The Action
Anurag Kedia
How to crack website and omnichannel growth & expanding omnichannel
Anup Jain
Learn the art of fundraising with Anup Jain
Ashutosh Valani
Crack the code to building profitable brands from Day1
Bhuvanesh Shastri
Decode website CRO tactics with a 5hr+ masterclass to achieve 5x CVR
Krishna Gupta
Crack 5x ROI on google and Amazon advertising, learn 12+ growth tactics for High ROI ads
Avnish Anand
Crack Engagement loops with Avnish, build frameworks for long term retention
Chandra Bhanu
Learn to ace Meta advertising for your D2C Brand and achieve 10X ROAS
Malika Datt Sadani
Nail the product launch framework and GTM strategy to 2x revenue
Renu Bisht
Listing to Advertising strategies and frameworks for listing on Blinkit, Zepto, Instamart and more..
Rinka Banerjee
Learn the product launch framework to nail product success
Sidhant Keshwani
Nailing the website funnel for higher conversion and RTO optimisation
Shashank Sinha
Master the offline framework to scale your D2C Brand
Sumit Jasoria
Learn to Crack the social code and building a strong brand position online
Swati Bhargava
Building a personal brand to scale your D2C, master frameworks to nail
Umang Maheshwari
Nailing the brand moat and identify the right customer, master brand communication
Vedang Patel
Learn How to create a cult brand in India with a heavy profit margin250+ Brands That
Scaled With Us
Powered By
D2CX For You In In 1 Minute
D2CX In Numbers
250+ D2C Founders
88 Net Promoter Score
250+ Average Revenue Growth In < 6 Months
100+ Hours Of Live Sessions
Fellowship Outcomes
40+ expert-led sessions Learn proven strategies across growth, brand, marketing & ops from D2C specialists.
1:1 mentorship from top D2C founders Get personalised advice directly from India’s top-performing D2C leaders.
Personalized growth strategy Leave with a tailored roadmap designed around your brand’s unique goals.
Founder-only investor network Connect with 250+ founders and investors inside a closed D2C community.
#1 Growth Program For
D2C Founders
In Person Convocation with
Investor Pitching
Investor Pitching and Guidance
2 Days of Extensive Networking
In Person Masterclasses and Workshops.
Lifelong Community of
D2C Founders
In Person Meetups
Highly Engaged WhatsApp Community
Monthly Community Sessions by Top Experts
$1Mn+
Packed With D2C Brands Like Yours




Learning That Fits
Your Schedule
Core Sessions
Weekly, Live Sessions Taken By Instructors And Session Experts
11:00 AM - 2:00 PM (IST)
11:00 AM - 2:00 PM (IST)
Working Sessions / Reviews
Weekly Assignments, Reviews and Feedback Sessions
8:00 PM - 9:00 PM (IST)
8:00 PM - 10:00 PM (IST)
Founders & Experts
Meet the D2CX Fellow Family!
Fellow Growth Stories
Chanaya Gupta
Lazo Store
D2CX helped me optimize my website conversion and scale organic traffic multifold
5X
20L-1Cr MRR Revenue Growth
300%
Improvement in CVR
Sumant Agarwal
Hustle Culture
D2CX gave me a community of founders and experts who have helped me every step of my journey
30x
3L- 1Cr MRR GrOwth
5x
Social Media Followers
Aman Patial
K9 Vitality
Couldn’t have asked for anything better, one of the best curated programs for D2C Founders scaling in India.
7x
15L- 35L MRR growth
Ritika Gupta
Sanskritam
A beautiful experience one that gave me confidence and insights to grow profitably
2x
75Lacs- 1.5Cr MRR Growth
120%
Improvement in CVR
Ankit Pandey
Cunei India
Blown by the community and the Curriculum D2CX Program has built. A must attend program for D2C Founders
6x
5Lacs- 30Lacs MRR Growth
Shubham Jain
Noor Skincare
What a wonderful experience to learn from India’s top Founders and Experts in the D2C Ecosystem
200%
30Lacs-60Lacs MRR Growth
Top D2C Founders
D2CX Fellowship Program
- Are a D2C Brand Founder
- Have an operational website
- Generate a minimum of INR 5L/month in online revenue
- Are yet to launch your D2C brand
- Have no online revenue
Exclusive D2CX Deals
$2,000 in credits for 1 year if you never raised funds // $350,000 in credits for 2 years if you did
$ 350,000Cloud services by Google
20-50% off your monthly spend and up to $2k in credits (must be spending $1k+/month to be eligible)
$ 300,000Amazon's cloud services platform
6 Months free on the business plan with Unlimited AI
$ 12,000Organise teamwork and increase productivity.
75% off the annual Business Plan
$ 5,661Centralize marketing and sales tools to increase your growth
$1000 in credits for 1 year
$ 1,000Esily store and organize your data
12 months free on Teams plan
$ 636A no-code solution for workflow automation
6 months free across all plans
$ 534Create beautiful forms and surveys that actually convert.
Waived Stripe fees on your next $20,000 in payment processing
$ 500Manage your online payments
Entry Into Hatch Programme & $500 Credits
$ 500Hatch is DigitalOcean's global startup programme designed to support startups through technical training, mentorship and more
And many more...
The Ultimate D2C Experience
Workshops, Masterclasses, Networking
Frequently Asked Questions
- Before the Cohort Starts: You can defer your admission to the next cohort without any additional fees, provided the request is submitted before the current cohort begins.
- After the Cohort Starts: Deferring admission after the program starts incurs a transfer fee of INR 50,000 or 50% of the total fee of the next cohort, whichever is higher.
- You must meet the eligibility criteria for the program you wish to transfer to.
- Fee Adjustments:
- If the new program has a higher fee, you will need to pay the difference to complete your enrollment.
- If the new program has a lower fee, you will receive a refund for the difference.
Still Confused?
Connect with our team for free
Program Orientation, Product Moats, and NPD Frameworks
What You’ll Learn
- Program Orientation: Understand the D2CX program's "why," structure, core values, and expectations to maximize participation benefits.
- Product Moats: Learn what a product moat is, why it is critical for D2C brands, and the strategies (differentiation, innovation) to build and maintain sustainable competitive advantages.
- NPD Frameworks: Gain insight into established New Product Development (NPD) frameworks, tailor them for D2C brands, and understand the step-by-step process from concept to commercialisation.
- Strategic Expansion: Decode strategies for expanding product lines (vertical/horizontal), determining optimal launch timing, and applying TAM, SAM, SOM concepts for resource allocation.
- Achieve PMF: Utilize first principles thinking to address consumer pain points, assess market dynamics, and use metrics like adoption/retention rates to gauge Product-Market Fit (PMF).
Reduction in launch timeline
Improvement in PMF success
Better product iteration loop
-
Rajat Tuli Cofounder, Ustraa
-
Anurag Kedia Cofounder, Pilgrim
-
Malika Datt Sadani Founder & CEO, The Moms Co
-
Rinka Banerjee Founder & Chairperson, Thinking Forks Consulting
-
Malini Adapureddy Founder & CEO, Deconstruct
Crafting Brand Identity and Building a Cult Brand
What You’ll Learn
- Define your brand DNA and guidelines for visual and verbal identity consistency.
- Understand brand marketing fundamentals and measure their impact with KPIs.
- Learn to create a cult brand with trust and holistic positioning.
- Explore visual (logo, typography) and verbal (tone, storytelling) branding.
- Use AI tools to accelerate user research and brand strategy.
Better alignment with Core ICP
Improvement in ROAS and creative communication
-
Umang Maheshwari Schbang
-
Vedang Patel The Souled Store
-
Avnish Anand CaratLane
Social Media, SEO, and Influencer Marketing
What You’ll Learn
- Develop D2C social media storytelling and audience strategies.
- Understand SEO fundamentals for organic visibility.
- Build effective influencer marketing and pricing playbooks.
- Foster a loyal community through engagement and analytics.
- Craft Instagram content strategy and production optimization.
Growth in brand followers on Instagram
Improvement in organic traffic
-
Ashwarya Garg HYPD
-
Sumit Jasoria NEWME
-
Arush Chopra Just Herbs
Website Infrastructure and Conversion Rate Optimisation (CRO)
What You’ll Learn
- Set up D2C websites with automation for Email/WhatsApp/SMS.
- Optimize payments and checkout processes for higher conversion.
- Learn CRO fundamentals and benchmark improvements.
- Understand D2C funnel optimization strategies.
- Use AI tools for visual content and SEO enhancement.
Improvement in website conversion
Reduction in RTO
Growth in prepaid users
-
Harsimran Phot.Ai
-
Aneesh Rayancha Phot.ai
Performance Marketing (Google & Meta Ecosystems)
What You’ll Learn
- Master funnel optimization and conversion metrics.
- Understand Google Ads, Analytics, and Performance Max campaigns.
- Leverage Google Search and Shopping ads effectively.
- Explore Meta ecosystem for advanced targeting and creatives.
- Use AI-driven tools for storytelling and performance analytics.
Improvement in CAC
Growth in CTR
Revenue Growth
-
Chanaya Gupta Lazo Store
-
Ritika Gupta Sanskritam
-
Chandra Bhanu BeyondAds
-
Vanshikaa Mehta Fingerprint Labs
Customer Loyalty, LTV, and Retention Frameworks
What You’ll Learn
- Understand customer data and LTV analysis methods.
- Segment users (Power, Core, Casual) and optimize transitions.
- Implement automated retention journeys across multiple channels.
- Perform churn analysis and design win-back strategies.
- Develop short-form video strategies for user engagement.
Growth in LTV
Growth in 12-month retention
-
Ankit Dikshit Meduit
-
Shristi Tanwani Indo Era
-
Hriday Agarwal Ecom Express
Supply Chain, Logistics, and Operations
What You’ll Learn
- Enhance delivery reliability with logistics and automation.
- Track KPIs like fulfilment rate and on-time delivery.
- Optimize last-mile delivery and packaging to reduce costs.
- Understand manufacturing processes and R&D setup.
- Negotiate sourcing and vendor contracts effectively.
Reduction in RTO
Improvement in COGS
-
Ankit Singhal Shadowfax
-
Akash Agarwal Zoff Foods
-
Sidhant Kweshawani Libas
-
Nitya Sharma Simpl
-
Krishna Gupta BeyondAds
Marketplace Scaling (Amazon, Nykaa, Myntra, Flipkart, and Q-commerce)
What You’ll Learn
- Understand Amazon ecosystem, listings, and brand visibility tactics.
- Optimize product ads and logistics for Amazon growth.
- Leverage Nykaa & Myntra marketing tools and visibility strategies.
- Decode Flipkart ecosystem with offers and advertising features.
- Learn quick commerce strategies for instant fulfilment.
Growth in marketplace revenue
Improvement in marketplace CM2
-
Chetan Bhatia Honest Create
-
Renu Bisht Commercify360
-
Saahil Nayyar Mila Beaute
Offline Channels, Business Modeling, and Team Scaling
What You’ll Learn
- Scale offline channels with distribution and logistics efficiency.
- Understand business modeling and profitability frameworks.
- Learn sustainable revenue diversification and cost management.
- Design team structures, roles, and budget requirements.
- Implement HR documentation, policies, and compliance systems.
Growth in offline revenue
Growth in offline margins
-
Dr. Shashank Sinha Drool
-
Garvit Sancheti CA & CS
-
Keshav Agarwal Daylight Capital
Finance, Fundraising, and Personal Branding
What You’ll Learn
- Master D2C finance fundamentals including MIS and forecasting.
- Optimize margins and understand CM1–CM3 breakdowns.
- Learn personal branding to influence business and investor relations.
- Decode term sheets, governance, and investor negotiation techniques.
- Build a fundraising strategy and prepare for due diligence.
Growth in margin due to cost reduction
Improvement in Product P&L tracking
-
Pranav Obhrani Atrium Ventures
-
Swati Bhargava Cashkaro
-
Suraj Malik Legacy Growth Partners
-
Sanil Sachar Huddle
-
Ishaan Khosla Huddle Ventures
-
Anup Jain Blue Green Ventures
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