Creating and updating email templates is a foundational component in your Marketing content supply chain, but these tasks often require significant time and resources because of manual HTML coding. Marketing teams have traditionally relied on agencies or IT teams to develop these templates. The new image-to-HTML tool for email templates simplifies this process by allowing marketers to convert design files into HTML code templates. The converted HTML is ready for further editing in the email design space. This tool supports both JPEG and PNG file types and features a drag-and-drop interface.

Experience Catalyst is an AI-driven assistant that automates onboarding to AEM Edge Delivery Services. It aims to migrate existing websites, whether they come from another CMS, older AEM implementations, or even from visual designs alone, into modern Edge Delivery projects. Quality Assurance of the migrated webpages is of major importance to all customers and manually checking 1000+ webpages for regressions in content, style and layout is very expensive and time consuming. The MDSR team has delivered two large scale quality assurance tools - A style critic and a content critic which enable automated quality assurance checks across a large dataset of migrated webpages.

Business Development Representatives (BDRs) are the frontline engine of enterprise sales, bridging marketing-generated leads with sales opportunities. Their daily workflow involves researching prospects, qualifying leads based on fit criteria, conducting in-depth account research, crafting personalized outreach, and meticulously tracking engagement in CRM systems. While critical for pipeline generation, these tasks are time-intensive and often repetitive—limiting how many high-quality conversations BDRs can initiate.

The MDSR team partnered with Adobe Experience Manager Sites team to deliver Project Get Savvy, an innovative AI solution that revolutionizes marketing campaign planning and execution.

For many brands, creating marketing campaigns from ideation to deployment can be a complex and time-consuming process. Project Get Savvy can streamline the early stages of this process through AI agents, helping any marketer quickly develop a campaign plan. Marketers can interact with multiple AI agents in real-time to generate compelling content and visuals, determine the best channels to reach target audiences, and then create personas of the target audience for feedback. These AI agents can support campaign planning from end to end, enabling teams to move faster.

The MDSR team partnered with the Adobe Experience Manager Sites team to deliver Project SiteLeap, an innovative AI solution that revolutionizes website content management and redesign processes.

For brands, changing content management systems or redesigning a site can mean costly and extended disruptions to the everyday work of marketers — ultimately impacting the customer experience across their digital channels. Project Site Leap can simplify the process. It uses an AI agent that analyzes images, then connects with Adobe Experience Manager (AEM) to update content automatically. In seconds, the agent can analyze existing brand webpages, import content into AEM and even restyle pages to align with new design mocks. This ensures that if a brand has to change their technology systems or look and feel, teams have uninterrupted access to the channels that drive customer engagement.