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<AdArena - SEX SELLS (Advertising and Design Inspiration Blog)>
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Maybe not much of an idea here, but definitely an interesting way of promoting the softdrink Kofola on the streets of Budapest, Hungary.
Duval Guillaume Brussels Rulez!
Thanks Matthias
AdArena related links:
Watch lectures of marketing and advertising gurus here.
Following the success of the award winning Dove Evolution video, part of Dove's Campaign for Real Beauty, Dove is now launching the follow up: Onslaught.
AdArena related links:
Watch lectures of marketing and advertising gurus here.
via
Check this nice boomerang for Weight Watchers.
client: Nathalie Tverdy
account: Katia Strauwen
cd: Geoffrey Hantson, Dirk Domen
copy: Kristof Snels
ad: Sebastien De Valck
graphic designer: Niki Desiron
retouching: wim sels
Thanks Tim
A commercial for Stanfield's underwear, the obvious choice for the guy's guy. Exercise ball or sit ups?? You don't have to see them to know who's wearing them.
Ageny: www.johnst.com
Agency: DDB Brasil
Country / City: Brasil / São Paulo
Advertiser / Client: TVA
Product: Qualidade Digital
Creative Director: Sergio Valente / Julio Andery / Rodolfo Sampaio / Renata Florio
Art Director: Rodrigo Bombana
Copywriter: Edson Oda
Illustrador: Sérgio Filho
Account Supervisor: Fabio Lemos / Daniel Mariotto
Advertiser´s Supervisor: Leila Cocito / Alessandra Barcala
Thanks Carla
Set to follow in the footsteps of the highly acclaimed "balls" and "paint", the latest advert entitled Sony “play-doh”, has been directed by award winning ‘Gorgeous’ director, Frank Budgen. Now that filming has wrapped up and the ad is in the post-production stages, Sony have been given access to the first behind-the-scenes teaser video which can be found at https://www.bravia-advert.com/. The short teaser allows us to take a glimpse of the New York set and a peak into how the play-doh bunnies were made, without giving too much away!
Thanks Zai
The business cards were letter pressed by hand and stuffed with grass seed. The best thing about them is when you hand one out, the seeds shake and instantly pay off the idea.
Agency: STRUCK
Client: Lush Lawn and Property Enhancement
Art Director: Brandon Knowlden
Copywriter: Rich Black
Letter Press: Athenaeum Press
Thanks Brandon
AdArena related links:
Watch lectures of marketing and advertising gurus here.
After two years, the AdArena team is on vacation until 18. September. We will come back with new inspiration and maybe a new site. See u!
by Ogilvy RedCard, Singapore.
Print campaign for Mortein, insect cleaner.
Cliam: "When they least expect it."
Street Campaign for Shopping Curitiba :"Shopping Curitiba's Sale"
To communicate Ford Pickup´s attribute of softness on hostile surfaces, floor graphics were imprinted with cracks, snow and/or mud in various city streets. Next to them, a road signal with the copy:"This is how it feels, Ford Ranger"
VIA
Dr. Whippy is a machine that proffers soft scoop ice cream according to the perceived unhappiness level of the costumer. Employing voice stress analysis of the user’s answers to specific questions, varying degrees of unhappiness are measured and the counteractive quantity of ice cream is dispensed: "The more unhappy you are, the more ice cream you need."
project by Demitrios Kargotis's
Copy: "Good things last."
Advertising Agency: BW
Agency Location: Montreal, Canada
Creative Director: Gaëtan Namouric
Art Director: Jeremy Wirth
Copywriters: Gaëtan Namouric, Maxime Paiement
Illustrator: Jeremy Wirth
an oldie, but goodie.
(for all our non-czech readers, the girl asks if the waiter could "take care" of her dog Bobik. the VO then says something about having a search engine that understands you).
Is your work far away from Cannes standards? Lighten up with some much, much worse ads from the past decades.
Profil
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« Home
WE HAVE NEW DOMAIN »Video: New virgin trains viral »Video: The Human Hourglass »New Media: Kofola »Video: Mio - The Fly »Dove: Onslaught »Ambient: Weight Watchers »Video: "Exercise Ball" »Print: TVA Digital »Behind the scenes of the Sony Play-doh shoot »
Check this latest Virgin Trains viral from glue London.
"A shocking news report featuring the effects of Britain's obsession with non sustainable transport options on the mating habits of the flora and fauna of this pleasant land."
Thanks Ben.
"A shocking news report featuring the effects of Britain's obsession with non sustainable transport options on the mating habits of the flora and fauna of this pleasant land."
Thanks Ben.
AdArena related links:
Watch lectures of marketing and advertising gurus here.
Maybe not much of an idea here, but definitely an interesting way of promoting the softdrink Kofola on the streets of Budapest, Hungary.
Duval Guillaume Brussels Rulez!
Thanks Matthias
AdArena related links:
Watch lectures of marketing and advertising gurus here.
Following the success of the award winning Dove Evolution video, part of Dove's Campaign for Real Beauty, Dove is now launching the follow up: Onslaught.
AdArena related links:
Watch lectures of marketing and advertising gurus here.
via
Check this nice boomerang for Weight Watchers.
client: Nathalie Tverdy
account: Katia Strauwen
cd: Geoffrey Hantson, Dirk Domen
copy: Kristof Snels
ad: Sebastien De Valck
graphic designer: Niki Desiron
retouching: wim sels
Thanks Tim
A commercial for Stanfield's underwear, the obvious choice for the guy's guy. Exercise ball or sit ups?? You don't have to see them to know who's wearing them.
Ageny: www.johnst.com
Agency: DDB Brasil
Country / City: Brasil / São Paulo
Advertiser / Client: TVA
Product: Qualidade Digital
Creative Director: Sergio Valente / Julio Andery / Rodolfo Sampaio / Renata Florio
Art Director: Rodrigo Bombana
Copywriter: Edson Oda
Illustrador: Sérgio Filho
Account Supervisor: Fabio Lemos / Daniel Mariotto
Advertiser´s Supervisor: Leila Cocito / Alessandra Barcala
Thanks Carla
Set to follow in the footsteps of the highly acclaimed "balls" and "paint", the latest advert entitled Sony “play-doh”, has been directed by award winning ‘Gorgeous’ director, Frank Budgen. Now that filming has wrapped up and the ad is in the post-production stages, Sony have been given access to the first behind-the-scenes teaser video which can be found at https://www.bravia-advert.com/. The short teaser allows us to take a glimpse of the New York set and a peak into how the play-doh bunnies were made, without giving too much away!
Thanks Zai
The idea is that much the same way Copper Jeans' seams and pockets are held inplace with metal rivets, broken bones can be reconstructed with metalpins and plates. Agency Bartle Bogle Hegarty Asia-Pacific thought the vintage x-ray treatment was cool, since it lets them show the jeans in a interesting way, without showingthe talent.
Thanks Douglas.
Client: Four Seasons Market Pte Ltd
Agency: Grey Singapore
Creative Directors: Koh Hwee Peng, Justin Lim
Art Directors: Peng Peng, Koh Hwee Peng, Elsa Peck
Copywriters: Liew Ling-Hwei, Justin Lim
Photographer: Ric Tang, Shutter Bug
Retouching: Evan Lim, Magic3
Thanks Justin.
AdArena related links:
Watch lectures of marketing and advertising gurus here.
Thanks Justin.
AdArena related links:
Watch lectures of marketing and advertising gurus here.
The business cards were letter pressed by hand and stuffed with grass seed. The best thing about them is when you hand one out, the seeds shake and instantly pay off the idea.
Agency: STRUCK
Client: Lush Lawn and Property Enhancement
Art Director: Brandon Knowlden
Copywriter: Rich Black
Letter Press: Athenaeum Press
Thanks Brandon
AdArena related links:
Watch lectures of marketing and advertising gurus here.
After two years, the AdArena team is on vacation until 18. September. We will come back with new inspiration and maybe a new site. See u!
by Ogilvy RedCard, Singapore.
Print campaign for Mortein, insect cleaner.
Cliam: "When they least expect it."
Street Campaign for Shopping Curitiba :"Shopping Curitiba's Sale"
To communicate Ford Pickup´s attribute of softness on hostile surfaces, floor graphics were imprinted with cracks, snow and/or mud in various city streets. Next to them, a road signal with the copy:"This is how it feels, Ford Ranger"
VIA
Dr. Whippy is a machine that proffers soft scoop ice cream according to the perceived unhappiness level of the costumer. Employing voice stress analysis of the user’s answers to specific questions, varying degrees of unhappiness are measured and the counteractive quantity of ice cream is dispensed: "The more unhappy you are, the more ice cream you need."
project by Demitrios Kargotis's
Copy: "Good things last."Advertising Agency: BW
Agency Location: Montreal, Canada
Creative Director: Gaëtan Namouric
Art Director: Jeremy Wirth
Copywriters: Gaëtan Namouric, Maxime Paiement
Illustrator: Jeremy Wirth
an oldie, but goodie.
(for all our non-czech readers, the girl asks if the waiter could "take care" of her dog Bobik. the VO then says something about having a search engine that understands you).
Is your work far away from Cannes standards? Lighten up with some much, much worse ads from the past decades.
Advertising and Design Inspiration
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