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Humanrithm: why data without people is not enough | PPTX 



























Uploaded byGuillaume Decugis
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Humanrithm: why data without people is not enough
Guillaume Decugis argues that algorithms alone cannot effectively curate content, emphasizing the indispensable role of human data editors and curators. He highlights the limitations of content personalization algorithms and the importance of human input in the curation process. The document advocates for a blend of technology and human oversight in content management to ensure quality and relevance.
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Humanrithm: why data without people is not enough
- 1. Humarithm: why datawithout people is not enough And how algorithms lost the Content Curation battle Guillaume Decugis Co-Founder & CEO – Scoop.it @gdecugis
- 2. Hi, my nameis Guillaume. I’m an Engineer and I like data too. And also now an Entrepreneur (Musiwave, Scoop.it)
- 3. We Engineers lovealgorithms.
- 4. In 1993, Ibuilt a neural network algorithm… …to predict stock market performance
- 5. This is whereI’d be if it had worked
- 6. People produce a lot of data
- 7. And yes, algorithmcan filter/compute data.
- 8. But smart systemsuse people to correct data.
- 9. And people liketo do it.
- 10. Most people don’tunderstand algorithms.
- 11. But they canunderstand people who understand data.
- 12. Data doesn’t distributeitself.
- 13.
- 14. The Content Curationproblem I’m talking to you! I’m looking for you!
- 15. Web Content in1995. Curated.
- 16. Web Content in1997. Algorithmed.
- 17. The Search forthe perfect Content Algorithm
- 18. “Curation starts whenSearch stops working” (Clay Shirky)
- 19. The Filter Bubble(Eli Pariser)
- 20. 7 things thatcontent personalization algorithm do poorly • Anticipation • Risk Taking • Big Picture • Pairing • Social Importance • Mind-blowingness • Trust Eli Pariser, 2011
- 21.
- 22. Humarithm “The Algorithm +the Crowd are Not Enough” Rand Fishkin, SEOmoz. We need humans data editors/curators.
- 23. Start from theAPI. Let Human Curate. The Scoop.it Example.
- 24. When it comesto technology, we all want this.
- 25. So please don’tbuild this.
- 26. Thank you! Guillaume Decugis @gdecugis Author: Franz Steiner