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Invest in healthcare with confidence. Stay ahead of pharma and medical device trends using real-time, high-quality data. Access market insights, historical sales, prescription trends, and emerging product information for informed, risk-reduced decisions.
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U.S. PROGRESS POINT

A curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.
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Insight Brief

Anticipated Impacts of Recent Tariffs on the U.S. MedTech Industry
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Measure Pharma Sales Effectiveness: Understanding the BrandImpact™ Score
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27th Controlled Substances and State Regulatory Conference
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Choose a Region Contact Us

Explore IQVIA by region

As a global community, IQVIA continuously invests and commits to advancing human health.

Americas

Argentina Brazil Canada Central America and Caribbean Colombia Ecuador Mexico United States

Europe

Adriatic Nordics Belgium Poland Bulgaria Portugal Czech Republic Romania France Russia Germany Slovakia Greece Spain Hungary Switzerland Ireland Turkey Israel Ukraine Italy United Kingdom Netherlands

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Asia Pacific Australia & NZ China India Japan Korea Southeast Asia Sri Lanka

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Middle East and Africa

Regional Thought Leadership

US Insights

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Who We Help
Insights
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MAIN/Who We Help

Who We Help/

WHO WE HELP

Pharmaceutical Manufacturers
MedTech
Emerging Biopharma
Financial Institutions
Government and Public Health
Health Plans
Hospital and Health Systems
Insurers and Risk
Medical Specialties
Patient Organizations

Pharmaceutical Manufacturers

Harness unparalleled healthcare data, advanced analytics, and cutting-edge technologies with our expertise to accelerate the development and commercialization of innovative medicines, enhancing patient lives.

Discover More

Pharmaceutical Manufacturers

Commercial Solutions
Contract Sales and Medical Solutions
Digital Enablement Center of Excellence
Information Solutions
Medical Affairs
Real World Evidence

MedTech

Navigating MedTech's unique landscape: U.S. decision-making now rests with GPOs, IDNs, and payers, who demand solid value proof through rigorous outcomes analyses and pricing scrutiny.

Explore MedTech

MedTech

Commercial Field Solutions
Hospital Procedures and Diagnosis
Medical Device Supply Audit
MedTech Business Insights and Trends Podcast Series
MedTech Market Activator Platform

Emerging Biopharma (Global page)

Boost your innovation with IQVIA's expert team. Our comprehensive solutions integrate top-tier insights, technology, and expertise to maximize your asset's success in a competitive landscape.

Discover Innovations

Financial Institutions

Invest in healthcare with confidence. Stay ahead of pharma and medical device trends using real-time, high-quality data. Access market insights, historical sales, prescription trends, and emerging product information for informed, risk-reduced decisions.

Access Insights

Government and Public Health

Unlock deeper health insights with unmatched data and innovative technology to enhance decision-making for your essential government programs.

Unlock Innovations

Government and Public Health

CIO-CS

Health Plans

Accelerate digital innovation with our data-driven expertise in data science and healthcare, optimizing business processes for smarter decisions.

Navigate Health Plans

Hospital and Health Systems

Leverage digital innovation to cut costs, boost efficiency, and elevate patient engagement, all while enhancing quality and health outcomes.

Streamline Decisions

Hospital and Health Systems

Hospital Data Exchange Program

Insurers and Risk

Enhance your ability to evaluate and forecast population risk swiftly and accurately by integrating unmatched data, expertise, and technology.

Uncover More

Medical Specialties

Embrace digital innovation in healthcare and transform your organization with a suite of cutting-edge registry solutions.

EXPLORE SOLUTIONS

Patient Organizations

Maximize your patient impact with expert guidance, data-driven insights, and a suite of cutting-edge patient data solutions.

DRIVE PATIENT IMPACT

MAIN/Insights

Insights/

U.S. PROGRESS POINT

A curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.

LEARN MORE

BLOGS, WHITE PAPERS & CASE STUDIES

Explore our library of insights, thought leadership, and the latest topics & trends in healthcare.

DISCOVER INSIGHTS

PODCASTS

"Discover the future through our enlightening podcasts available in the United States.

EXPLORE PODCASTS

Insight Brief

"Anticipated Impacts of Recent Tariffs on the U.S. MedTech Industry

Access Now

BLOG

"Measure Pharma Sales Effectiveness: Understanding the BrandImpact™ Score

Read Now

MAIN/Events

Events/

ON-DEMAND WEBINARS

Visit our library of on-demand webinars.

WATCH ON-DEMAND WEBINARS

UPCOMING EVENTS & WEBINARS

View our upcoming events and webinars.

DISCOVER EVENTS & WEBINARS

Webinar

"Collaborative Intelligence: Empowering the Human-AI Workforce in Life Sciences

EVENT

"27th Controlled Substances and State Regulatory Conference

Medical Affairs

Leverage therapeutic expertise and broad stakeholder acumen to demonstrate and communicate the value of your therapy more effectively.

Locations United States Our U.S. Solutions Life Sciences Medical Affairs

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Expert Engagement Platform
Thought Leader Network

From Evidence Generation to Evidence Dissemination

The complexity and number of novel therapies, the abundance of patient and provider data, and more advanced medical technologies have elevated the need to demonstrate and communicate product value to providers, payers, and patients more efficiently than ever before. As the industry continues to evolve, you need an agile partner that can guide you each step of the way.

Your Product is Unique. Develop a Medical Strategy that is, too.

Organizations require strategic leadership and scientific insights from their Medical Affairs teams. The medically focused expertise you bring to the table adds significant value to the organizations you work for, and to the provider, payers, and patients you serve.

So, how do you efficiently demonstrate and communicate treatment, and product safety and effectiveness, to support patient access to optimal medical treatments that improve patient outcomes? IQVIA can help.

Building a comprehensive medical strategy requires deep scientific and analytical expertise, as well as access to clinical experts, strategic approaches, and innovative solutions. With IQVIA’s leadership in Real World Evidence, its deep experience and sophistication in identifying and mapping thought leaders and their communities of practice, and its proficiency in crafting scientific value statements, you can tap into Connected Intelligence to develop and augment your medical strategy throughout your product’s lifecycle.

In this transformed market, the role of field medical affairs must evolve to deliver maximum value. Empower and enable field medical teams to navigate the changing landscape, from emerging healthcare data assets to the articulation of a clinical and economic story. Training, managing, and educating field medical associates are more important than ever before. From design to recruitment, through management and value demonstration, IQVIA can support your outsourcing needs.

Communicating the clinical need, efficacy, and safety of your product is increasingly important as products become more niche and treatment guidelines more complex. So how do you effectively share your scientific value statements with providers? IQVIA works alongside your organization to develop an effective scientific foundation to engage patients, payers, and providers through multiple formats and channels such as publication development and execution, medical communication strategies, congress and meeting execution, advisory boards, and internal medical affairs training.

Whether medical information is managed by your internal teams, or there is a need to augment your efforts, IQVIA can help streamline incoming medical information from various avenues into a more centralized hub. From staffing and responding to medical and product inquiries via call centers, IQVIA has the technological and scientific know-how to bring efficiency to the forefront.

Connecting and Communicating Scientific Evidence to Support Patient Outcomes

Backed by medical expertise and scientifically sound process, IQVIA’s Medical Affairs portfolio, powered by Connected Intelligence™, brings together an integrated suite of offerings and therapeutic area expertise for all phases of a product, enabling Medical Affairs professionals to meet daily challenges with success and even greater efficiency.

THE LATEST FROM OUR MEDICAL AFFAIRS EXPERTS

Unlock the Power of Thought Leader Networks

Discover how a powerful new analytics technique is transforming the process of identifying and engaging thought leaders.

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IQVIA's Experience

2,200+ MDs

Providing critical expertise on disease pathways and patient journeys

IQVIA's Expertise

3,700+ Epidemiologists

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Related Insights

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From Blind Spots to Insights: Revolutionizing KOL Engagement with Unified Data

Blog

Emerging Biopharma Master Class: Critical Success Factors in Medical Affairs

By: Diana Morgenstern, MD, FACP

Leading orchestrated expert engagement

White Paper

New Training Approaches to Advance Strategic Skills for Medical Science Liaisons

Webinar

Critical Success Factors for Medical Affairs: Leading Orchestrated Expert Engagement for Emerging Biopharma

June 12, 2024

Fact Sheet

Measuring the Impact and Conveying the Value of Medical Affairs

Blog

Driving the Right Stakeholder Dialogue (Part 5 of 5)

By: Rina Patel, Kim Platten

Three Tools That Empower Medical Science Liaisons to Optimize Engagements

Blog

Driving the Right Stakeholder Dialogue (Part 4 of 5)

By: Rebecca Galbraith

How to Build Strong, Lasting Partnerships with Thought Leaders

Blog

Driving the Right Stakeholder Dialogue (Part 3 of 5)

By: Tracy Huggins

KOL Engagement: Why Convention Planning is Becoming Obsolete

Blog

Driving the Right Stakeholder Dialogue (Part 2 of 5)

By: Brian Harper, Christine Aber

Medical Affairs: Identify and Engage the Right Experts at the Right Times

Blog

Driving the Right Stakeholder Dialogue (Part 1 of 5)

By: Richard Hallquist, Stephanie Watkins, Javier Lopez-Molina

Integrated Evidence Planning: Build the Business Case, Realize the Value

Webinar

Reveal Hidden Regional and Local Leaders to Provide a Full View of Your HCP Learning Relationships

January 24, 2024

Infographic

Answers to Address Gaps in Your Evidence Plan

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