Press Release
October 12, 2005
Yahoo! Hacks: Tips & Tools for Living on the Web Frontier
Sebastopol, CA--In 1990, the Web was as untamed and wild as the new
territories west of the Mississippi in the early 1900s. Since then, it
has continued to evolve, tackle new terrain, and grow exponentially into
the powerful resource it is today. Enter Yahoo!--the geek version of Wyatt
Earp, ready to bring order and structure to the Web by harnessing its
power. And whether users want to become power searchers, news mongers,
savvy shoppers, or innovative web developers, Yahoo Hacks (O'Reilly,
$24.95) by Paul Bausch, provides the tips and tools that will take readers
further into the Web than they ever thought possible.
"Yahoo! was one of the first search engines to successfully tackle the Web
in the 1990s," said Yahoo! Hacks author Paul Bausch. "But as with any
true frontier, the Web landscape changes often, and Yahoo! has changed
with it. Yahoo! Hacks is a response and a nod of appreciation to those
changes. We take you deeper into Yahoo!--and deeper into the Web--than
any sane person would want to go."
As many know, Yahoo! is filled with useful and innovative tools and
services--from email, blogging, social networking, and instant messaging,
to news, financial markets, shopping, movie and TV listings, and much
more. Today's Yahoo! keeps you connected with every aspect of your life
and every corner of the Web. Yahoo! Hacks shows you how to use, expand,
personalize, and tweak Yahoo! in ways you never dreamed possible. You'll
learn how to:
Fine-tune search queries with keyword shortcuts and advanced syntax
Manage and customize Yahoo! Mail, using it as your universal email
client to access all your other accounts
Explore your social networks with Yahoo! 360, blogging your life,
keeping up with friends, and making new contacts
Store, sort, blog, feed, track, and otherwise share photos with Flickr
and RSS
Make My Yahoo! your Yahoo!, and personalize Yahoo!'s many properties
Roll your own Yahoo! applications with Yahoo! new Web Services API and
Perl, PHP, Java, Python, Ruby, or the programming language of your choice
Visualize search results and topics, mash up images from around the Web,
and remix other web content
List (or hide) your site with Yahoo!, and integrate Yahoo! Groups,
Messenger, contextual search (Y!Q), or other Yahoo! features
See those familiar Yahoo! services in a new light by finding examples of
the many creative ways people are expanding Yahoo! on their own. After
all, Yahoo! Hacks is written in the spirit of creativity that spawned
the Web and Yahoo! in the first place.
Additional Resources:
Yahoo Hacks
By Paul Bausch
ISBN: 0-596-00945-3, 489 pages, $24.95 US, $34.95 CA
order@oreilly.com
1-800-998-9938; 1-707-827-7000
About O'Reilly
O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.
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