Press Release
July 9, 2004
"Flash Hacks": How to Be the Flashiest Kid on the Hacker's Playground
Sebastopol, CA--"Flash lets the creative community explore what the Web
can be: a cartoon network, a game platform, an OS-style environment for
connected applications, an electronic art gallery, a video chat, a
collaborative multi-user environment, a remote meeting room, an MP3 music
player--or pretty much anything you can dream up," writes Colin Moock in
the foreword to the new Flash Hacks (O'Reilly, US $24.95) by Sham
Bhangal. "Flash is pervasively flexible, a veritable hacker's playground."
And with the tips in this book up their sleeves, developers can play hard
and be extra cool.
Flash is the most popular application for delivering multimedia over the
Web. "Flash authoring is all about creativity, in both design and coding,
and pushing the envelope of what is possible," says Bhangal. "I hope this
book inspires the uninitiated to try Flash and those who know Flash to
appreciate it anew."
Flash Hacks is for designers and scripters who want more than the
average Flash user--to explore and experiment, unearth shortcuts, and
create practical and useful tools. It's for those who challenge themselves
to come up with fun and unusual things to try on their own as they use
Flash technology to create compelling web content, expressive user
interfaces, and rich applications for the Internet. And it's for anyone
who consistently aims to achieve the seemingly impossible with the highly
hackable Flash.
Covering Flash MX, Flash MX 2004, Flash MX Professional 2004, and
ActionScript 2.0, Flash Hacks is packed with one hundred clever hacks
and inside tricks--tried-and-true techniques and tools as well as
completely original ideas--including:
Scripted and timeline-based visual effects, such as ripple and text
effects
Advanced page-turning animation, particle effects, and simulating 3D
Flash speech synthesis and lip-synched animation
Performance and optimization tips for graphics, sound, text, video, and
ActionScript
ActionScript tips galore, including how to find undocumented commands
Creating browser-friendly sites and using CSS within Flash
Protecting content from thievery
Readers needn't be Flash experts to put these creative tips and tools into
immediate action (although they'll certainly look like experts when they
do). They just need an adventuresome spirit, a desire to make their work
faster, better, and more thrilling, and a passion for coming up with fresh
and engaging ideas for Flash web designs, ActionScript, and Flash content.
Additional Resources:
Flash Hacks
Sham Bhangal
ISBN 0-596-00645-4, 466 pages, $24.95 US, $36.95 CA
order@oreilly.com
1-800-998-9938; 1-707-827-7000
About O'Reilly
O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An active participant in the technology community, the company has a long history of advocacy, meme-making, and evangelism.
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