It was interesting to hear about all the iPad hype this past weekend. My parents where in Naples Florida picking up my Mom's MacBook which was in for repairs at the Apple Store. My parents commented about all the people (early adopters) that had camped out to get their iPad. All the preparation that had taken place just for the launch of the iPad. A close friend of mi… Continue
Okay bookstores, it's 2010. Time for the book nerds and computer geeks to unite! I totally understand your "fear of the eBook", but start studying because to keep your shop open you are going to have to be aware of what's out there... and it's not anywhere as bad as you fear.
You need to have a working knowledge of digital options. Period. Know what's out there. Work deals with publishers. Offer bundles. If I have an eBook version, give me a reason to come to your store. Digital books are here… Continue
Posted by Travis Bryant on January 26, 2010 at 4:03pm
You are convinced authoring a book would be great tool for your business and boost your career. You have built up the expertise and perhaps some articles or a history of blog posts to draw from. But you are also overwhelmed by the prospect of putting a book’s worth of content together. Right?
Well, if you just want another fluffy pep talk, you’re reading the wrong article. Because I will tell you that if you do NOT feel intimidated by it, then step back for a reality check. There are no shortcu… Continue
Posted by Gary Kliewer on January 15, 2010 at 5:34pm
Are you combining the passion of a social mission with your innovative but practical business solutions? If so, then you face the ongoing challenge of describing and explaining your vision and strategies. The most versatile and virile/viral medium to tell your story may be in a book.
Don’t scoff and tune out yet! The definition of “book” has radically changed in just the last few years, and its dizzying evolution presents opportunities for the nimble business leader. We may be talking about a p… Continue
Posted by Gary Kliewer on January 11, 2010 at 11:44am
It was interesting to hear about all the iPad hype this past weekend. My parents where in Naples Florida picking up my Mom's MacBook which was in for repairs at the Apple Store. My parents commented about all the people (early adopters) that had cam…