By the end of the night on March 2, 2009, new “Late Night” host Jimmy Fallon had scored big, attracting 2.9 million viewers — a full million more than his competitor in the time slot, Scottish comedian Craig Ferguson. It was one of the best debuts in recent memory for a late night show, beating Ferguson’s 2005 premiere, and Jimmy Kimmel’s debut on ABC in 2003 (in a time slot a half hour earlier). Fallon’s ratings have leveled off a bit in the three months since his debut, but he’s still managed to win his time slot in 53 of his first 55 nights, and holds a 69% ratings advantage over Ferguson in the valuable 18-34 year old demographic.
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link: Social Media News and Web Tips – Mashable – The Social Media Guide
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How Social Media is Changing the Late Night TV Landscape
May 31st, 2009 | by Josh CatoneComments
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From Google Wave to Susan Boyle, social media has been in full swing this week. Both Google and Microsoft decided to launch new products, while the social media starlet Boyle sang her heart out on the finale of Britain’s Got Talent. There has been no shortage of social media buzz.We also served up a fresh round of web resources. Want to learn about how to create great Twitter backgrounds? Or perhaps you want to find out everything there is to know about Google Wave? Well, we have you covered with our top 12 social media stories of the week:
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fTag: Create a Realtime Twitter Stream About Anything
May 30th, 2009 | by Pete CashmoreComments
Note: you can try out Mashable’s fTag page and chat with Mashable readers here. Twitter hashtags are great, but sometimes it’s hard to track conversations around a tag simply by using Twitter search.
That’s where new service fTag comes along…it attempts to replace the hashtag with an “ftag” (a word with an underscore before it) and pulls together all those tagged Tweets into a single stream on the site. It also lets you contribute to the stream from the fTags site itself. So whether you want to talk about Lost Dogs, or Global Warming, or MashableMashable reviews
, fTags provides a place to do it. -
Less than two weeks ago, we brought to your attention 10 unique and fun easter eggs within Wolfram Alpha, the new computational knowledge engine that calculates answers based on your queries. You the readers though did your own sleuthing and found ten even better Wolfram easter eggs.And while that may have seemed like the end, it was not. You also suggested a couple of iconic cultural references that you wish Wolfram Alpha could answer. Well, the all-knowing computational machine was listening to your comments on MashableMashable reviews
. In fact, because of Mashable comments, there are at least 10 new easter eggs within Wolfram Alpha. Let’s take a look at them now: -
Visualizing Online Buzz: iPhone Dominates the Conversation
May 30th, 2009 | by Mark GhuneimComments
Mark Ghuneim, (@mediaeater) is the Founder/CEO of digital marketing agency and technology incubator Wiredset and social media tracking service Trendrr.It’s no secret that the iPhone has taken the mobile marketplace by storm in the last 18 months. With good reason, it is indeed a quantum leap forward for consumers, developers and the entire industry. Here is a quick look at awareness and engagement levels of the iPhone when measured against competitors and cousins in the Apple family.
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Susan Boyle: Final Performance
May 30th, 2009 | by Pete CashmoreComments
If you’re a fan of the Susan Boyle phenomenon, you’ll want to check out Susan’s final performance, which aired on Britain’s Got Talent minutes ago. And if you’re not a fan, perhaps rejoice in the fact that this social media obsession - which credits its spread to YouTubeYouTube reviews
, TwitterTwitter reviews and FacebookFacebook reviews - is perhaps nearing an end.Unless, that is, Boyle wins…in which case this may just be the beginning for the unlikely Scottish star.
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WARNING: Juste Best Videos Attack Jumps from Twitter to Facebook
May 30th, 2009 | by Pete CashmoreComments
Juste (dot) ru, the video scam that’s been spreading rapidly on Twitter, is actually a double-headed beast. We’re now getting reports of the same video links being spammed through user accounts on FacebookFacebook reviews
, too - a screenshot of such a mail is below. If you get a Facebook message with a link to Juste.ru, DO NOT click the link or visit the site - it appears to steal your credentials for both TwitterTwitter reviews and Facebook, then abuse them to spread the scam further. Your Facebook friends get spam messages, and your Twitter followers get sent malicious Tweets. -
Retweet.it Turns Retweeting into a Traffic Exchange
May 30th, 2009 | by Pete CashmoreComments
Retweeting is one of the best ways to share content on Twitter: as we mentioned in our article HOW TO: Retweet on Twitter, there are dozens of new tools to help you share Tweets in this way.A new service, Retweet.it, aims to create an exchange for retweets: for every two tweets you retweet from users of the site, you get one RT in exchange. In other words, it’s doing for retweets what TwitterHIT did for Twitter followers. Personally, I’m not a fan.
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WARNING: Juste is Latest Twitter Scam to Avoid
May 30th, 2009 | by Pete CashmoreComments
If you see a link to “juste (dot) ru” on Twitter today, don’t click it.The flipside of social media’s ability to rapidly spread content is that scams, viruses and malware spread at a much faster rate: from the trusted connections that allow Facebook scams to propagate, to the abundance of TwitterTwitter reviews
issues in recent months. -
5 Trends in Digital Music
May 30th, 2009 | by Dana OshiroComments
Dana Oshiro is a Canadian PR strategist and writer. She blogs regularly at Villagers With Pitchforks.It’s unlikely that you’ve wooed someone by holding an iPod over your head in the rain. How we enjoy, share, discover, market and remix music has dramatically changed in the last two decades. While many of us are still rabid fans, technology allows us to wear the hat of producer, musician and distributor. Below are some of the latest trends in music and technology.
If you’d like to contribute to the list, please add your thoughts in the comments below.
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10 Ways to Share Music on Twitter
May 29th, 2009 | by Josh CatoneComments
TwitterTwitter reviews is fast becoming one of the most important ways to share information quickly, easily, and instantly over the web. Users and developers have found a lot of innovative ways to pack a ton of utility into just 140 characters, including sharing images, sharing video, and sharing documents. What about music? Turns out, there are plenty of ways to share tunes on Twitter as well. Below are ten of the best ways to tweet about what you’re listening to. -
This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here. The series is made possible by Microsoft BizSpark.
Name: JD SupraQuick Pitch: JD Supra is an online resource for attorneys that takes on old-school players like Martindale by spreading expert-legal content across the social Web.
Genius Idea: JD Supra may not be a startup in a sexy field, but it certainly has some utility for the average person, lawyers, and anyone looking to hire one. The legal startup promises to help spread your good reputation and documents across the web. But does it succeed?
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More Twitter TV: MTV Launching Social Media Heavy Show
May 29th, 2009 | by Adam OstrowComments
Earlier this week, TwitterTwitter reviews users were up in arms over the notion of a Twitter TV show (heck, Ashton even threatened to quit). Although it was quickly revealed that there is no “official” Twitter TV show, there is indeed a show from production company Reveille and Brillstein in the works that will incorporate the microblogging tool.
Now, we’ve learned that MTV is also jumping on the Twitter bandwagon, with a show of their own that will integrate Twitter, FacebookFacebook reviews
, and other social media tools into the viewing experience. Dubbed It’s On With Alexa Chung, MTV has signed deals with both Facebook and Twitter, and will debut the show next month. -
Tiger Woods PGA Tour Online: The Future of Gaming?
May 29th, 2009 | by Adam OstrowComments
Part of Electronic Arts’ success has been due to a legion of devoted fans who buy a new version of popular titles like Madden and NBA Live every year. However, that audience might be waning, as EA’s growth has slowed in recent times for a number of reasons, one of them being competition from online gaming. To that end, EA announced an interesting new experiment today – Tiger Woods PGA Tour Online. Unlike Tiger Woods PGA Tour 09, which, like EA’s other sports games is released on a disc every year across popular consoles and usually sells for around $60, the online version will be billed as a monthly, recurring subscription fee. Virtual goods might also be a part of the revenue mix.
Mashable Mega Lists
- 85 Comedians to Follow on Twitter
- Nonfiction Tweets: 70+ Authors to Follow on Twitter
- Literary Tweets: 100+ of the Best Authors on Twitter
- 85+ of the Best Twitterers Designers Should Follow
- 60+ Free Classic Tabletop Games for the iPhone
- 100 Great Resources for Design Inspiration
- 85+ Tools & Resources for Freelancers and Web Workers
- More Mega Lists »
- 1. Bing: Microsoft Launching New Rival to Google?
- 2. How Two Roommates Saved a Dog's Life Using Twitter
- 3. Mashable's Social Media & Marketing Conference Guide
- 4. Twitter? Yes, Absolutely. But Not As a Robot, Please.
- 5. Twitter Plans to Conquer The Tube
- 6. Is Social Media Making Corporate Websites Irrelevant?
- 7. ALERT: Facebook Scammers Turn to TinyURLs
- 8. FileTwt: Fast File Sharing on Twitter
- 9. Google Wave: A Complete Guide
- 10. Could Google Wave Redefine Email and Web Communication?
- 1. Google Wave: A Complete Guide (192)
- 2. Could Google Wave Redefine Email and Web Communication? (123)
- 3. Is Social Media Making Corporate Websites Irrelevant? (91)
- 4. Susan Boyle Sings Memory on Britain's Got Talent [YouTube Video] (85)
- 5. Twave: Google Wave + Twitter (76)
- 6. Top 20 YouTube and Video Memes of All Time (74)
- 7. 10 Ways to Share Music on Twitter (72)
- 8. Susan Boyle: Final Performance (71)
- 9. Twitter to Facebook: 5 Ways to Post to Both (69)
- 10. Twitter Plans to Conquer The Tube (68)
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 | unicef_uk : The second part of our podcast interview with Martin Bell is now live. Martin talks about being a UNICEF Ambassador - https://bit.ly/10YZDL |
 | mailchimp : using BatchBook FreshBooks BaseCamp and MailChimp to streamline biz operations today (via @CourtneyEngle) - woohoo! We love it!! |
 | 6s_marketing : Last night, over $6000 was raised for Diabetes at the Wine & Jazz for a Cure at @caponesrestaurant. Thanks to everyone who came out!! |
 | etsy : Heading outside to sit in the sun...as soon as I finish reading A Green Pioneer Buys the Farm https://bit.ly/WDCvs |
Every month, Mashable features brands that want to engage with the social media community.
We think companies that speak directly to their communities are the best brands around: we would love for you to Tweet our Twitter Brand Sponsors with your feedback on their products and services...and so would they!
As part of our "social media for social good" efforts, we also feature one Twitter charity here every month.
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- How Social Media is Changing the Late Night TV Landscape
- The Top 12 Social Media Stories This Week
- fTag: Create a Realtime Twitter Stream About Anything
- 10 Brand New Wolfram Alpha Easter Eggs
- Visualizing Online Buzz: iPhone Dominates the Conversation
- Susan Boyle: Final Performance
- WARNING: Juste Best Videos Attack Jumps from Twitter to Facebook
- Retweet.it Turns Retweeting into a Traffic Exchange
- WARNING: Juste is Latest Twitter Scam to Avoid
- 5 Trends in Digital Music
- 5 Trends in Digital Music
- 10 Ways to Share Music on Twitter
- Top 18 Social Media Resources for Developers
- Data Visualizations: 5 Amazing iPhone Visualization Videos
- Google Wave: A Complete Guide
- Facebook Pages vs Facebook Groups: What's the Difference?
- 5 Ways to Share Your Social Media Identity
- 85 Comedians to Follow on Twitter
- Top 10 Social Media Stories You Missed This Weekend
- Twitter to Facebook: 5 Ways to Post to Both
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Project management and task planning for people who hate project management and task planning.... - linktive
Linktive is a social network of site owners wanting to promote their sites. We will create a qualit... - winecliq
winecliQ is (1) A community (or clique) of you, your friends, and other wine activists who love... - gliider
iider is a digital file that lets you hold on to all of the interesting stuff you come across when y... - smallaa
Smallaa enables you to follow the things that interest you from the people you like in your current...
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