Early Registration For ETech Has Been Extended

ETech, the O'Reilly Emerging Technology Conference, is O'Reilly Media's flagship "O'Reilly Radar" event. ETech is a technologist's R&D; lab, workbench, and playground. We specifically design the conference to expose new ideas and learn from the people behind them.

• ETech is the only place you’ll want to be for exposure to innovations and disruptions that are changing the way we live and do business
• ETech gives you first mover advantage - access to the information you need to stay ahead of the curve in your workplace and industry
• ETech is a participant rich conference experience that encourages play and exchange of ideas with some of the biggest names in emerging technology

We've extended Early Registration pricing. Register today for O'Reilly ETech 2009 and save up to $300!

ETech 2009: The Technology of Abundance and Constraints

This year's theme at ETech focuses on how the way we live is changing -- through policy, technology and ideas. The proliferation of sensors, advances in materials and manufacturing, the changes in government and the financial market will all have a profound effect on our industry.

ETech is a broad conference that provides incredible insight into the most relevant trends and technologies that will help us work on stuff that matters — that we'll explore through four full days of Keynotes, Tutorials, and Sessions in content areas including Mobile & the Web, City Tech, Health, Materials, Geek Life, and more.

The first day at ETech is filled with three-hour tutorials that range in topics from Refactoring Your Wetware (by Andy Hunt), Lilypad Arduino, an RFID-Arduino project, mapping with Stamen Design, 3D printing with the Reprap, and programming with MIT's Scratch.

The following three days at ETech will be mix of plenary and breakout sessions, featuring some of the foremost thinkers and doers, focusing on:

• The changing tech of cities - how sensors can track the real time city to how mobile phones can reveal habits of its citizens to Dubai's new location-aware playground.
• It's not just cities exploring the use of sensors, companies like the New York Times will share how they have been exploring their use in content delivery, Herman Miller is examining worker controlled sensors in the workplace, and Nike Techlab's is already selling sensor-laden fitness equipment. Wired's Gary Wolf will expand on the Quantified Self and how personal sensors can teach us about ourselves.
• Many entrepreneurs are moving from virtual goods to physical ones. Bunnie Huang is going to lead a session on manufacturing in China; in another we'll learn about a new high-tech system for manufacturing chocolate. Tom Igoe will examine where items go at the end of their lifecycle.
• New materials are being developed that will change what products can be built, what biomaterials can be sourced and how flexible screens will be developed in the coming years.
• We're not turning a blind eye to politics and finances this year. We're taking a geeks-eye view at credit risk and the financial markets, at the money in politics, and synthetic biology policy.
• We can't ignore energy this year. There's a chance for America to become sustainable, for an electric grid to change the tech industry, for each of us to own our energy identity and how we can crowdsource energy-awareness.
• Constraints drive innovation and we can look to developing markets to find progress in action (such as the Playpower 8-bit computer from India). We'll learn about healthcare clinics and mobile versions of Mechanical Turk in Africa. Julian Bleecker of Nokia will share how fictional worlds can help us create new designs.

Plus we have a full schedule of extracurricular events and activities to help you network and connect with other attendees and make your ETech experience that much richer--including:

• Performances by Zoë Keating and Andrew Schneider
• ETech Fest, where technology mingles with art
• ETech MAKE Room
• LateTech, our tech-meets-entertainment soiree
• Ignite ETech

ETech 2009 will take place at the Fairmont San Jose in San Jose, CA.

ETech is an unforgettable event because of the collective participation of everyone who attends - don't get left out of the conversation! Save up to $300 by registering for O'Reilly ETech today.