The IT vertical encompasses multiple subcategories?networking, security, storage, application development and wireless, to name a few?but companies successfully marketing to the professionals in this space have found there are some strategies and tactics that have universal appeal. Read the complete article on BtoBOnline.

The focus of IT decision-makers next year will gradually shift to software rollouts and virtualization, among other areas, from the current challenges of security, business continuity and compliance, according to a new study by technology publisher CMP.

The study, ?Media Engagement & Activation,? is based on Web interviews conducted during August and September with 800 business technology executives. It was designed to provide a deeper understanding of which emerging media are being used by decision-makers and what they are doing as a result of engaging with the various media sources. Read the complete article on BtoBOnline. For more information on this research, email Scott Vaughan.

Answer: Addressing e-mail received while out of the office for extended periods of time can be one of the most frustrating phenomena in business today.

People subscribe to receive e-mail communications that are relevant and useful to them in their day-to-day jobs, but when those messages stack up in the in-box for whatever reason, the recipients don?t reap the benefits of those communications. And what do they do with all of those messages? They sort by ?from name,? highlight and delete.

And depending on the volume, they may potentially be annoyed with the organization that sent the e-mail, which could be detrimental to future interaction. Read the complete article on BtoBOnline.

This year's "EE Times Salary Survey," answered by almost 1,600 respondents, reveals that the median salary for EEs in the United States has increased slightly, to $108,800, from last year's $104,300. That compares with European respondents' median of just over $61,000, and that of Japanese engineers, coming in at $65,400. American engineers, with annual compensation nearly 40 percent higher than their closest competitors, have reason to be satisfied with their current lot monetarily, but they have reservations about foreign competition. In the first installment of "The State of the Engineer," back in August, we explored these very immigration issues affecting foreign engineers in the United States.

Here, Part II discusses how salary disparities, competition and globalization weigh on the engineer's mind. It also includes an "online exclusive" that explores further, more intricate aspects of the immigration issue. Read the complete article on EE Times online.

Permission-based b-to-b e-mail lists are the highest-priced list category for the third straight year, according to the Fall 2007 List Price Index released by Worldata, a list management company.
The average price of permission-based b-to-b e-mail lists is $275 per thousand in the current quarter, down $2 from the fourth quarter of 2006. Read the complete article on BtoBOnline.