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Sep 25, 2025
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Rose Velez-Smith - DoubleVerify
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2025 DV Global Insights: AI, Automation and the Future of Digital Advertising. Download Our New Report Now. Learn More
2025 DV Global Insights: AI, Automation and the Future of Digital Advertising Report
Our 2025 DV Global Insights: AI, Automation and the Future of Digital Advertising report reveals marketer survey data from over 1,900 decision makers across major markets, trends in how marketers are currently using AI in digital campaigns, and the impact of AI on digital advertising across the marketing funnel. Download our report to learn more.

EVP AND CHIEF HUMAN RESOURCES OFFICER
Rose Velez-Smith
As Chief Human Resources Officer, Rose is responsible for all aspects of DV’s human resources strategy and people functions globally, including talent management, leadership development, compensation & benefits, diversity, and inclusion & belonging. Prior to joining DV, Rose managed global HR efforts for Pitney Bowes (NYSE: PBI), spending more than two decades with the organization. Most recently, she served as Vice President of Total Rewards and HR Shared Services, and led the organization’s COVID Management team throughout the pandemic. During her tenure at Pitney Bowes, Rose was responsible for developing and directing Human Resources Talent strategies globally. In addition, she has developed strategic workforce solutions in the areas of employee relations, engagement and development, recruiting, talent acquisition, mergers and acquisitions, and legal and regulatory compliance. Rose holds a B.L.A and earned her M.A. in Human Resources Development and Counseling from the University of Bridgeport, CT. She also completed several Executive Leadership Programs at the RBL Group, Cornell University ILR School and the University of Virginia Darden School of Business.Let's Talk
Partnership starts with a conversation. Whether you have a question about our services, or would like to get a demo of our platform, we're happy to connect.
We're Always Here for You!
Let's Talk
Partnership starts with a conversation. Whether you have a question about our services, or would like to get a demo of our platform, we're happy to connect.