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Ahrefs Blog | Get Better at SEO & Marketing





Beginner’s






The Ahrefs Blog
Expand your SEO and marketing knowledge with detailed tutorials and case studies.
AI Overviews Cite AI-Generated Content More Than Human Writing
Our research shows Google’s AI Overviews are more likely to cite AI-generated content than human-written pages.
Si Quan Ong July 14

9 Digital Marketing Conferences We’re Attending in 2025
Consider going to these digital marketing conferences, tried and tested by our team.
Si Quan Ong July 10

9 SEO Conferences to Attend in 2025
These SEO conferences are rife with networking and learning opportunities to grow your business or marketing career.
Si Quan Ong July 8

ahrefstv
Actionable digital marketing tutorials on SEO and YouTube marketing.

Their $800K Business Runs on Google. One Move Might Kill It
15:53 21K views July 02

Can I Beat ChatGPT's SEO Challenge?
17:18 16K views June 11

How This Blog Dominates Google Preparing for Doomsday
12:20 9K views May 28
SEO
If you want to rank higher in search engines like Google, you need SEO. Check out the resources below to learn how to get more organic traffic to your website.

SEO Basics: Beginner's Guide to SEO Success
Get your website set up for SEO success and learn the fundamentals of SEO.
What is SEO and Why Does It Matter for Your Website?
Learn what SEO is and how to start optimizing your pages for search traffic.
Steal Our SEO Strategy for 2024 (+ Free Template)
Learn a simple process for ranking higher in Google with the Orchard SEO strategy.

How to Do Keyword Research for SEO (Start to Finish)
Learn how to find, analyze, target, and prioritize the best keywords for SEO.
What Are Keywords? How to Use Them for SEO
Learn what keywords are and how you should and shouldn't use them.
Long-tail Keywords: What They Are and How to Get Search Traffic From Them
Drive more search traffic to your website with long-tail keywords.
How to Use Google Trends for Keyword Research: 7 Effective Ways
Find winning keywords with this underutilized free tool.
The 10 Best Free Keyword Research Tools in 2024
Here are the best keyword tools for every task.
How to Use Google Keyword Planner in 2024
Learn how to master Google Keyword Planner with this complete, newbie-friendly guide.
What Are Title Tags? How To Write Them for SEO
Improve clickthrough rates with enticing title tags.
Image SEO: 12 Actionable Tips (for More Organic Traffic)
Improve accessibility and get more traffic from Google Images.
Meta Tags for SEO: A Simple Guide for Beginners
Tell search engines important information about your web pages with meta tags.
How to Write the Perfect Meta Description
Improve clickthrough rates with enticing meta descriptions.
How to Create SEO-Friendly URLs (Step-by-Step)
Craft your URLs for more clicks and higher rankings.

Link Building for SEO: The Beginner’s Guide
Everything you need to know about link building for SEO.
12 Link Builders Share Strategies That Work in 2024
Build more backlinks with these tried and tested tactics.
I Just Deleted Your Outreach Email Without Reading. And NO, I Don’t Feel Sorry.
Improve your outreach results with better outreach emails.

The Beginner’s Guide to Technical SEO
Improve search engines' ability to find, crawl, understand, and index your pages.
11 Types Of Redirects & Their SEO Impact
Learn about all the different types of redirects and their SEO impact.
Duplicate Content: Why It Happens and How to Fix It
Understand why duplicate content can be bad for SEO and how to fix it.
Canonical Tags Explained: Why They Matter For SEO
Learn how to combat duplicate content issues with cannonicalization.
Hreflang: The Easy Guide for Beginners
Improve Google's understanding of multilingual content with hreflang.
JavaScript SEO Issues & Best Practices
Find out how Google handles JavaScript and how to troubleshoot SEO issues.
Local SEO: The Complete Guide
Local SEO is improving your online presence to get more business from local searches—and it focuses on optimizing for Google users.
How to Build Local Citations (Complete Guide)
Help more people to discover your local business online with citations.
How to Optimize Your Google My Business Listing in 30 Minutes
Improve rankings and visibility for your Google Business profile.
How to Do Local Keyword Research
Find keywords that people search for when looking for local products and services.

Enterprise SEO Strategies For Maximum Growth
Learn how to optimize an enterprise website.
Comparing Enterprise SEO Tools? Ahrefs Is The Best
See why Ahrefs is the best tool for enterprise SEO.
Enterprise SEO Storytelling: Metrics, Reports, & Dashboards
See how to prove value and shows the success of your SEO program.
What is an Enterprise SEO Audit & How To Do One
See what it takes to do an enterprise SEO audit and what it includes.
Enterprise Content Marketing Strategy To Drive Growth
When enterprise content marketing is done well, it can drive tons of leads, conversions, and, ultimately, revenue.
Enterprise Sites Are Where Technical SEO Shines
Just one fix can potentially be worth millions of dollars in revenue.
The Realities of In-House SEO: What to Expect and How to Succeed
Here’s what it’s like to work in an in-house role (from someone who's done it).
SEO OKRs: Driving Performance & Measuring Impact
Learn how to measure the success of SEO projects, teams, and individual SEOs.
Enterprise SEO Challenges & Mistakes You Need To Overcome
Being able to cut through red tape and get things implemented is a super power.
Guide
Beginner’s
Guide to SEO
Learn the basics of SEO with our comprehensive beginner's guide.
Start learning →Marketing
Marketing is the process of generating awareness, interest, and desire for a product or service. Check out the resources below to improve your marketing knowledge and create effective marketing campaigns.
15 Effective Marketing Tactics Anyone Can Use
Use these tactics to help achieve your marketing objectives.
How to Conduct a Competitive Analysis (Template Included)
Gain a competitive advantage by identifying and researching competitors.
Quora Marketing: ~1 Million Views Generated. Here's How to Replicate Our Success
Follow in our footsteps to get more traffic from Quora.
13 Free Ways to Promote Your Business
Get the tactics we used to grow Ahrefs by +65% year-on-year.
7 Digital Marketing Strategies That Actually Work
Ignore the noise and latest fads; focus on what works.

Content Marketing: A Comprehensive Guide
Get more traffic and customers by creating and promoting content.

Affiliate Marketing For Beginners: What It Is + How to Succeed
Earn commissions online by promoting others' products and services, step by step.
How to Do Keyword Research for Affiliate Sites
Find the keywords people are searching for where you can naturally plug products.
How to Build a Successful Amazon Affiliate Site (Step by Step)
Earn some extra dough by promoting Amazon products on your website.
7 Successful Amazon Affiliate Websites (That You Can Learn From)
Replicate the successes of popular Amazon affiliate websites.

Podcast Advertising: $51,975 Spent. Here's What We Learned
Learn how to market your business on podcasts.

YouTube SEO: How to Rank Your Videos From Start to Finish
Follow our tried and tested strategy to increase YouTube rankings and search views.
Video SEO: How to Rank YouTube Videos on Google
Drive more views to your YouTube videos by ranking them on Google.
How to Do YouTube Keyword Research in 3 Easy Steps
Get more views by targeting the topics people are searching for.
9 Ways to Get More YouTube Subscribers
Grow your subscriber base with our tried and tested tactics.
14 Proven Ways to Get More Views on YouTube
Get more video views with the tactics that worked for us.
8 Best YouTube Keyword Tools (Free and Paid)
Use the best tools to find keywords that drive video views.
What are YouTube Tags and Which Ones Should You Add?
Follow our quick process for adding tags to YouTube videos.
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Data & Studies
Studies and data-driven insights are crucial for understanding the ever-changing search landscape. Check out the resources below to improve your SEO knowledge with unique data and insights.

How Ahrefs Counts Links and Domains
Every backlink tool stores different links. Learn what we do and don't store.
How long does it take to rank in Google? (A study by Ahrefs)
Make better SEO decisions by aligning your ranking expectations with reality.
How many keywords can you rank for with one page? (Ahrefs’ study of 3M searches)
Learn how many keywords the average page ranks for.
Anchor Text: A Data‐Driven Guide (384,614 Web Pages Studied)
Understand the correlation between anchors and rankings.
96.55% of Content Gets No Traffic From Google. Here's How to Be in the Other 3.45% [New Research for 2023]
Learn why your pages might not be getting traffic from Google.